We say this every month, but can you believe it's already May?! That means, for those of us in the Northern Hemisphere, that summer is fast approaching. If your busy season is here, wishing you …
Why Google displays a different version than your Shopify store SEO description
Often I'm asked why someone's store is showing up in Google with different text from what they set up in Shopify for the product. Google doesn't actually show exactly what your page or product …
If I don’t have product reviews in my Shopify store, can I earn rich snippets?
A customer asked about review Rich Snippets and I wanted to share it with you. Question - is your app still very effective even without reviews? I noticed many of your before and after had very …
Why you shouldn’t rely on your Shopify theme’s microdata
A question that comes up frequently when I'm talking about my app JSON-LD for SEO is, Why can't I just use the structured data that comes with my theme? You can use your theme's microdata but …
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How Rich Results will enhance your search results
Getting Google to award you with Rich Results can benefit your business in various ways. Let's take a look at a search I did for stickers. It may be hard to spot the differences in these four …
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500,000 Shopify stores
Recently Shopify announced they had their 500,000th store signup for the platform. Which is great news for you. Normally as a business grows there are times when the service quality drops. e.g. more …