Google Analytics 4 and What It Means For Your Shopify Store with Kate Collinson. August 30, 2022 at 11am PT

Is your Shopify store ready for Google Analytics 4? - A Shopify Meetup

If you’re like me, I cringe at the thought of setting up Google Analytics 4 (GA4). Even more concerning, Shopify has yet to release an integration for GA4. So where does that leave us?

Register for the next Virtual Shopify Meetup Portland happening on August 30th at 11 am pacific to find out!

If you have a Shopify store, you most likely have a Google Analytics account to uncover insights for growth. In October 2020, Google released the new GA4 but most of us continued to use Universal Analytics. However recently Google announced they will be sunsetting Universal Analytics and forcing us over to GA4.

We’ll cover what’s new in Google’s latest version of Analytics and show you the current options to set up GA4 on your Shopify store so you can take advantage of this new data platform.

Join us as we welcome back Kate Collinson. She is a creative eCommerce consultant and growth marketer, passionate about data, design, and revenue. She has over a decade of experience growing online brands in Australia and New York City, specializing in Shopify and Shopify Plus.

Links from the session:

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