Full Video: Email Marketing Strategies - AMA with Klaviyo Experts

By Ilana Davis

If you missed our last Shopify Meetup of the year, never fear. I’ve got the full recording below.

For this session, we did an AMA style meetup where attendees could “Ask Me Anything”. Well not me, our panelist.

I was joined by Kris Daria Email Marketing Strategist, and surprise guest panelists Carlos Barrero and Ellana Benabou, Sr. Customer Success Managers at Klaviyo.

No questions were off limits. We chatted about:

  • ways to increase engagement without discounting,
  • if segmenting users by click rate is still a good idea,
  • what types of emails to send and when,
  • how to stand out during Black Friday, Cyber Monday,
  • and so much more.

Stay to the very end where our panelists share examples of stores who do email marketing really well.

Watch the full presentation


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