Does JSON-LD for SEO work with my Shopify theme?

By Ilana Davis

I got this question from a customer about JSON-LD for SEO:

Does this app work with my theme …?

That’s a great question because quite a few apps in the Shopify App Store are only tested with a handful of themes and end up breaking on other themes.

For JSON-LD for SEO, the app works on every Shopify theme regardless if you are on a legacy or Shopify Online Store 2.0 theme.

The latest version of the app doesn’t add any code to your theme files.

This approach also makes it easy to switch themes later. When you change themes, you’ll just want to make sure the app is enabled in your theme settings. You can use this article to help guide you.

Contrast that to the microdata format that many themes still use where the structured data is scattered throughout the markup. Even a minor change to the theme could break things, let alone switching out the entire theme.

If you’re worried that your store’s structured data is hurting you in the search results, it might be time for you to look at JSON-LD for SEO.


Get more organic search traffic from Google without having to fight for better rankings by utilizing search enhancements called Rich Results.

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