Get more organic search traffic for your Shopify store
JSON-LD for SEO is a premium app that has been designed and optimized to get you results in Google, fast.
Search for an SEO checklist in Google and you’ll see recommendations to add backlinks to your site.
Backlinks are a great signal to Google that your Shopify website provides valuable content. They act as a recommendation where one website links to another presumably to say this is good information.
I’d wager that many of you receive emails offering to post a link to your Shopify site if you link to theirs in return.
A backlink. That’s what we want right?
Unfortunately, not all backlinks are created equal.
If you know the person emailing you, know their content is good, and the link is relevant, go for it!
Here’s a sample email that was sent to a Shopify store owner. I’ve removed all the identifying information because let’s face it, these are all the same and the specifics don’t matter.
My name is [NAME] and I am with [SOME RANDOM COMPANY].
I was researching "[INSERT KEYWORD]" posts and came across "[RANDOM PAGE THAT MATCHES SAID KEYWORD]".
I wrote an article "[SEMI-RELATIVE TITLE]" on [RANDOM WEBSITE] and would like to link back to your website as a resource from the article.
[INSERT FACTS TO MAKE YOU THINK I'M LEGIT]
In return, I would highly appreciate it if you could add a link back to my website on "[YOUR WEBSITE]".
Do let me know if you are interested and I will send across a line you can add which will match your content flow.
That way we both rank higher on Google, improve our brand visibility and get more traffic.
Looking forward to your reply.
On the surface, you may think this is great. You get a link to your site and they get one to theirs. Sounds fair.
I would caution you on these types of emails. In most cases when it’s a cold email like this, the value for you is zero. They usually go into my “special bin” and I never respond.
Here are a few things that would cause me to put it in my special bin.
I could go on. In the end, more often than not, these emails are a no from me.