Acquiring my first Shopify App

By Ilana Davis

I wanted to take a moment to talk about some big changes that are happening.

I’ve recently acquired the JSON-LD for SEO app from Eric Davis (my husband).

Since 2016, when Eric first acquired the app, I’ve been dancing in and out and over the last few years, mostly in.

This acquisition allows Eric to focus on his other app, Repeat Customer Insights, while I get to think of ways to grow JSON-LD for SEO. And I have some ideas.

Know that if you are a current customer of JSON-LD for SEO, nothing really changes for you other than your emails will come to me instead. You’ll still get the great results from JSON-LD for SEO as you have been.

Perhaps the biggest difference, is that I write articles once a week instead of daily. I want you to be excited about receiving emails from me. If my emails aren’t of value, please feel free to unsubscribe. You’ll still receive the benefits from JSON-LD for SEO if you’ve purchased a license and you can still contact my support to get help.

For those who don’t know what JSON-LD for SEO is I’ll simplify it as best I can. In a nutshell, it puts data from Shopify into a format that Google and other search engines can easily read. This helps you to show up in Google Search Results with more complete information such as Rich Results. This may still be confusing and I promise to shed some light on this as time goes on.

Those of you who are just learning about me, and those who have been here for a while, may not know about all the resources I have for you.

I’m a Shopify Superhero working with e-commerce shops to remove friction from the buying process. The Website Rescues is a big part of my business. It’s a two week project making small tweaks and changes to your Shopify store that deliver a huge impact.

I host the Shopify Meetup, Portland. Although we started local only, since the pandemic, we’ve opened up to a worldwide audience. Please join me on May 18th for our next meetup on The Full-Circle Digital Marketing Approach to your Shopify Store. If you’ve missed previous meetups, you can watch them on my youtube channel.

Subscribers to my newsletter also have full access to my Premium Resource Center which I update regularly. You’ll find Guides & Games, Case Studies, Podcasts, Popular Articles and more.

Read more about me and my approach to user experienced focused ecommerce.


Get more organic search traffic from Google without having to fight for better rankings by utilizing search enhancements called Rich Results.

Linking Llama

Link discontinued products to their best substitute. Keep discontinued products published on your website and continue to benefit from traffic to these pages.