Mild-mannered designer by day…
I don’t actually think I’m a superhero. I mean, many people have this notion that superheroes have genetic mutations and have superpowers. Neither of which I have. Unless you count being a triplet as a genetic mutation 😉
Pinterest accepts JSON-LD data for Rich Pins from Shopify stores
After working with a JSON-LD for SEO customer, we were both happy to discover that Pinterest is now accepting JSON-LD formatted data for their Rich Pins.
This means that if you have the correct structured data on your product or blog posts in Shopify, Pinterest will detect them and add additional data to the Pin that’s posted.
Pinterest has become one of the more popular visual search engines so having them support JSON-LD is a great way to attract even more visitors to your store.
There are 4 types of Rich Pins: app, article, product and recipe Pins.
You can test your pages using their Rich Pins Validator (free account required). Make sure you use a URL for one of the three qualifying pages of Rich Pins to test your pages. They no longer accept the homepage as a test URL.
Tip: Though you only need to validate 1 URL you might need to use the Fetch New Scrape Information button while testing. I found Pinterest wasn’t getting new data for the Pins until that button is used.
This is what a product Rich Pin looks like:
If you haven’t installed JSON-LD for SEO yet, you may be missing out. With Google, Bing, and now Pinterest supporting the JSON-LD format for search enhancements, it’s becoming the go-to app to bring these modern SEO features to your Shopify store.
And it’s a one-time fee means you can buy it once and benefit from it for as long as your store is around.
JSON-LD for SEO
Get more organic search traffic from Google without having to fight for better rankings by utilizing search enhancements called Rich Results.
Linking Llama
Link discontinued products to their best substitute. Keep discontinued products published on your website and continue to benefit from traffic to these pages.