Mild-mannered designer by day…
I don’t actually think I’m a superhero. I mean, many people have this notion that superheroes have genetic mutations and have superpowers. Neither of which I have. Unless you count being a triplet as a genetic mutation 😉
500,000 Shopify stores
Recently Shopify announced they had their 500,000th store signup for the platform.
Which is great news for you.
Normally as a business grows there are times when the service quality drops. e.g. more customers for a given set of employees.
But since Shopify is in the software business, they’re able to grow differently.
It doesn’t cost them much more to have the 500,000th customer than the 499,999th. A small cost sure, but probably very little. (Small variable cost for all you accounting-type people)
The revenue from 500,000th customer is significant though.
That’s revenue Shopify will be able to invest into new features, better servers, more staff, or anything else. Any of which could improve the service for you.
So I’d like to congratulate Shopify on their growth and hope the road to 1,000,000 stores is a fun one.
Similar to Shopify, JSON-LD for SEO can easily handle new customers. Better yet; the more stores who signup, the more will get Rich Snippets, and the more sales they could make. Everyone wins.
JSON-LD for SEO
Get more organic search traffic from Google without having to fight for better rankings by utilizing search enhancements called Rich Results.
Linking Llama
Link discontinued products to their best substitute. Keep discontinued products published on your website and continue to benefit from traffic to these pages.