Ilana Davis
Shopify Superhero
As the economy slows down I'm hearing more and more people looking into SEO as a way to keep their store attracting new customers. Some stores that relied on paid traffic are needing to run leaner, …
Continue Reading about More Shopify stores starting to focus on SEO as the economy slows →
Want to know an easy way to tell if an SEO app understands SEO and structured data? See if they claim that structured data helps rankings. It doesn't. It never has. John Mueller, Google's own …
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What a crazy time for structured data. With all the structured data algorithm changes Google's made over the last year, my stance around data quality is starting to firm up. If you don't have a …
Questions about Shopify's urls for products in a collection are a frequent visitor to my inbox. When a customer was running an SEO audit, he got back a lot of reports about duplicate title tags. In …
Continue Reading about How to link to your Shopify products without screwing up your long-term SEO →
I've been asking JSON-LD for SEO customers for more information about how the app has been helping their store. What follows is a short case study from one store. Any results may or may not be typical …
Continue Reading about Rich Results causing a 20% traffic boost and more custom product leads →
I've been asking JSON-LD for SEO customers for more information about how the app has been helping their store. What follows is a short case study from one store. Any results may or may not be typical …
Continue Reading about 200% more organic impressions and clicks in the growing CBD market →