Every Shopify store wants more revenue and profit. For many stores that means more traffic at the top of their funnel. Organic search engine traffic is great because it's free but the time required …
Why you should stop relying on theme microdata for your Shopify store’s structured data
Before you can add Structured Data to your Shopify store, you're confronted with several decisions. The one which will have the largest cost impact is: Which format should you use? Microdata? RDFa? …