Ilana Davis
Shopify and Squarespace solutions
Ecommerce sites need to have enough information to get your visitor what they need to make a purchase but not so much information their eyes can't focus. There's a fine line between a website with …
Continue Reading about Save your customers from the great wall of text →
Over 50% of major US e-commerce sites are getting it wrong. If you're suffering from over-categorization, you're not alone. Many e-commerce sites implemented product attributes as sub-categories …
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I've done a few Website Reviews recently and noticed that folks are using language that makes sense to them, but not to their customers. One example is using "stockist" when referring to where …
Continue Reading about Use language your customers understand on your Shopify or Squarespace site →
Is this you? – You have a website. People visit, sometimes. It’s been a few years since you’ve made changes, it’s up and it works – mostly. You have noticed that sales are not great and traffic is …
Sometimes, big sales days can take a huge hit to your inventory. It's obviously a good thing but on occasion, you sell more than expected. There's also a fine line between stocking too many …
Continue Reading about Why use back-in-stock notifications? →
For many of you, the holiday season is in full swing. For others, you're likely feeling excited to kick things off in the next few days. Unless of course, you sell swimsuits but I'm going to assume …
Have a website that you can be proud of.